Welcome to this bonus episode during which I’m going to do a deep dive into an article from my top ten list. You’ll find the full list of my top ten articles that I read in 2023 on episode 13.
Today, we’re going to discuss research into how fundraisers can build authentic relationships with major donors.
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LINKS MENTIONED IN THIS EPISODE:
⦿ Article: A grounded theory study of major gift fundraising relationships in U.S. higher education
⦿ Episode 13: Top Ten Articles of 2023
⦿ Download “The SIGNALS Framework” free e-book
